Russell leads the Primeast family of 25 core employees and 100 associate consultants, facilitators and coaches currently based in 46 countries around the globe. His previous experience as a trouble shooter in the highly pressurised commercial retail environment is pivotal in his position as MD. Russell successfully manages and celebrates a diverse team, rich both in cultures and perspectives.
Russell’s energy is centred on working strategically with our client partners, developing individuals, teams and large multi-national organisations, many of whom are often heavily regulated and matrixed. However complex the organisation, Russell has a strong belief in the power of people, with the desire to bring about fundamental change and development.